Marketing strategy for your business

Effective communication

Marketing strategy

Strategy is the key to effective and good-quality communication with clients. We will prepare for you a plan of action that will consider the specific nature of your business and, first and foremost, the expectations of your current and future clients. We know how to combine different media (websites, emails, content marketing, SEM, GDN, outdoor, social media, mobile), and how to prepare an advertisement adapted to each of them to reach your target group.

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Are you running a business in the SME sector? Thanks to us, your company will be present in the clients' minds, your business will start growing and you will increase sales. We will be your external marketing department. We will deal with comprehensive service of your business. Order a marketing strategy today!

What will you get from the marketing strategy?
  • Sales increase
    Skilful combination of communication channels will result in your gaining new clients. Facebook Ads or Google AdWords are tools letting your advertisements to be seen by those users who are currently seeking specific products and services. We will use the potential of integrated campaigns.
  • Brand reinforcement
    Each brand should have an identity. Thanks to the marketing strategy making use of a combination of different communication channels, you will attain a strong identity which will possess desirable features and reach the target group.
  • Consistent communication
    The basis of effective communication is consistency at the visual and verbal levels. Our strategy will ensure that your company communicates with a single voice and uses the potential of integrated campaigns.
What can we do for you?
Target group analysis
Target group analysis
We will prepare the characteristics of the key target groups for the brand so as to communicate with them efficiently.
Competition analysis
Competition analysis
We will analyse and prepare a report showing the fields of communication activity of your competitors.
Brand personality determination
Brand personality determination
We will describe the identity of your brand and show the values it should be associated with.
Visual identity
Visual identity
We will prepare visual assumptions for the brand so that it achieves the planned communication goals.
Brand positioning
Brand positioning
We will create a brand positioning plan. We will use the potential of combined communication channels.
Verbal assumptions
Verbal assumptions
We will prepare language guidelines that a brand should follow in its communication with the surroundings.

Take advantage of the synergy of media and combine outdoor with online advertising

See how we can help grow your business

Cityboard Media Sp. z o.o.

ul. Narbutta 30, 02-541 Warszawa
+48 730 222 500
+48 22 376 99 00
office@cityboard.pl